It's been a long road but I finally settled on the perfect tagline/focus for the GlamSavvy Life. Allow me to re-introduce myself...welcome to the GlamSavvy Life...the place to be for the Creative Smart Girl.
It took me a very long time to get here. In the beginning it was Be Glamorous Be Savvy, then we moved away from a tagline all together, then it was the Inspiration Hub for Stylish and Smart Millennials, most recently it was the Inspiration Hub for Stylish and Smart Millennials seeking Creative Careers. They were unclear and too wordy. I needed to narrow things down.
I just had to get really clear about who I am and who are you trying to reach. Ultimately, I'm a creative smart girl and I want to reach other creative smart girls. It's short, sweet and to the point. I really hope I don't hate it in a few weeks, pray for me.
Trying to build a brand from the ground up is tough. I definitely don't have it all figured out. I'm also committed to sharing the struggles with other #creativesmartgirls. If just one girl can come to this space and it helps her live a creative and smart life, my work is done. As my favorite t-shirt says, 'the Best is yet to come.'
Fall is here, that means its time to breakout the thigh high boots of course. It is that interesting time of year when you can rock your summer pieces with some of your fall/winter favs and not look completely out of your mind.
Layering is one of the keys to transitioning from summer to fall in style. I live for it! It's going to be a fun fall fashion season.
What do you think for the new tagline and what are you most looking forward to for fall fashion?