Last week, Gabi Gregg of Gabifresh launched her 2015 swimwear collection with swimsexy. Almost immediately after posting the pictures from the campaign shoot on her personal social media pages they went viral. She looks absolutely stunning in the photos. Yasss...Gabi.
I adore Gabi, I've been following her since her Young, Fat, & Fabulous days. She breaks all the fashion rules and encourages women of all sizes to do the same. She's single handedly created the fatkini revolution, providing swimsuit options for curvy girls for the last 2 years. Clap for her. Here is what Gabi had to say:
What you can expect from the line:
True to my style, I went for bold colors, fun designs and cool details. There was no watering down or holding back (this happens often when brands make things for our size demo); I simply designed beautiful statement pieces that I knew stylish girls would love. From jellyfish and oil prints to oversized zippers and cutouts, I really did think about every single element, and I hope you guys can tell how much time and effort I put into these.
It's clear that this was a labor of love.
I care so much about the plus size girls out there who are constantly feeling left out or like they’re an afterthought to brands, and I never want to make my customers feel that way. We all deserve to feel confident and sexy, and that includes when we hit the beach. When I look back at my journey with the fatkini, I couldn’t be prouder of how far we’ve come as a community and how many women are now joining the movement. I’m so grateful to you and also to swimsuitsforall for giving me this unimaginable opportunity.
Read more here.
This is definitely a #savvymove. You can shop the line here. Many of the suits have already sold out, catch it if you can. Congrats Gabi!